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20 Recruiting Influencers to Follow on Twitter

To be successful, you have to have your heart in your business and your business in your heart. – Thomas J. Watson20 Recruiting Influencers on Twitter

Recruiting is a tough job. In the world of staffing, it is your job to stay on top of the latest trends and insights into what the average candidate is looking for in a firm. From using social media as a recruitment tool to tracking what the millennial generation is looking for in a career, you have to consistently show your skills online as a rock star recruiter.

For insight into who and what is influencing the staffing industry in today’s candidate market, here are 20 influencers you can follow on Twitter to gain expert recruiting advice on all levels.

 

The Social Influencers

For tips on how to leverage social media as a recruitment tool, here are some experts to follow.

  1. @tonyrestell | Tony Restell

Tony gives tips and strategies on social media marketing for recruiters and small businesses.

Followers: 45,300

  1. @erinbaz | Erin Bazinet

Erin gives advice on how to utilize social media for branding, blogging and sourcing candidates.

Followers: 3,702

  1. @socialtalent | Johnny Campbell

Johnny’s focus is in driving productivity for recruiters through candidate sourcing and measuring social media analytics.

Followers: 19,800

  1. @billboorman | Bill Boorman

Bill discusses social recruiting product advice, social recruiting integration and social referral programs.

Followers: 23,800

  1. @emiliemeck | Emilie Mecklenborg

Emilie tweets on how social recruiting affects HR and how social media benefits the candidate experience.

Followers: 10,900

 

The HR Influencers

For advice on how to manage HR as a tool for effective recruiting, these mavens will show you the way.

  1. @susanheathfield | Susan Heathfield

Susan gives advice on how to use human resources to manage development of forward-thinking workplaces.

Followers: 5,529

  1. @sharlyn_lauby | Sharlyn Lauby

Sharlyn tweets on social solutions, company culture, and how to work through workplace issues as both an employee and a recruiter.

Followers: 24,400

  1. @mattcharney | Matt Charney

Matt’s no holds barred approach to recruiting and HR delivers advice on how to manage your staffing firm effectively and pursue the right candidates.

Followers:  17,100

  1. @kevinwgrossman | Kevin W. Grossman

Kevin posts on how to build an effective HR team and how to train candidates effectively, along with daily news articles.

Followers: 60,400

  1. @steveboese | Steve Boese

Steve discusses how to use HR as an effective tool for avoiding mistakes in the workplace involving employees, candidates and customers.

Followers: 36,900

 

The Sales Influencers

These experts offer great advice on how to sell your recruiting skills on social media.

  1. @jill_rowley | Jill Rowley

Jill tweets on social selling tactics and the relationship between effective sales and marketing.

Followers: 30,800

  1. @jillkonrath | Jill Konrath

Jill posts on how to get the attention of prospects through effective sales tactics and strategies.

Followers: 33,900

  1. @peoplefirstps | Deb Calvert

Deb provides insight on how to invest in your sales people and provide them the skills to recruit effectively and profitably.

Followers: 18,600

  1. @chartedpath | Mike Cleland

Mike offers advice on strategic planning, sales and recruiting productivity, and management coaching.

Followers: 1,046

  1. @binghamcp | Amy Bingham

Amy’s sales soundbite tweets offer advice on how to sell to customers and candidates in order to grow your staffing firm.

Followers: 537

 

The Sourcing Influencers

From hiring to firing, these top influencers provide tips and tactics on how to source the best candidates for your team.

  1. @shally | Shally Steckrl

Shally provides key insight into what it takes to source a great team and how to build great recruiting skills.

Followers: 24,000

  1. @meghanmbiro | Meghan M. Biro

Meghan tweets on how to use social branding and content marketing to source the right candidates for your recruiting firm.

Followers: 124,000

  1. @deandacosta | Dean Da Costa

Dean offers sourcing advice on topics ranging from staffing to technology and how to get the most out of your recruiters.

Followers: 51,700

  1. @stacyzapar | Stacy Donovan Zapar

Stacy offers recruiters advice on how to manage their time effectively, increase social engagement and build great candidate experiences.

Followers: 39,000

  1. @glencathey | Glen Cathey

Glen posts on his insights into Boolean search and how recruiters can use social media networks such as LinkedIn to their advantage.

Followers: 25,900

 

These 20 influencers provide insight into how recruiting is a multi-functional job with many roles that need to be filled. Follow them on Twitter for tips, knowledge and advice into how to succeed as a recruiter.

Discover how staffing software can further increase your recruiting abilities through social media integration and robust business intelligence tools.

Master the Language of Social Recruiting and Staffing

5 Key Lessons to Fluency

Savvy travelers who plan extended visits to foreign countries have learned that the best experiences are presented when they assimilate with the locals. So they immerse themselves as much as they can in both the language and culture.

Social staffing and recruiting can feel like “a new land” for many of us. It represents a language many of us strive to master. The good news is that learning social recruiting is far easier than mastering a new language. Tour guides are everywhere. All we have to do is follow them, learn and practice the art of social recruiting.

A few of our favorite social guides have offered lessons which appropriately prepare us for 2014.  Join us this year as we listen and mimic the social recruiting lessons they are teaching us.

Oh, and don’t forget to follow these social gurus. They are some of the best choices for guiding you around the land of social recruiting.

Social Recruiting and Staffing – Lesson 1

“Work LinkedIn for Referrals”

Bond Insight:

Recruiters Work your LinkedIn Network susan heathfield

“Stay in touch with former, valued, trusted colleagues”

Susan Heathfield
Management Consultant, HR and Employment Expert for About.com

Connect with Susan on LinkedIn and Twitter

Share ThisLinkedIntwitter

Search for candidates on LinkedIn by job skill. If a member of your network is connected to them you have a referral in the making. This is especially effective if you do your job as a social recruiter by maintaining and nurturing a vast number of meaningful relationships. And, of course, you do this in a non-spamy way.

Stay in touch in an authentic way with your LinkedIn network. When you do, reaching out to your WARM referral community will feel as easy as lounging on the beach on St. Barts!

Social Staffing and Recruiting – Lesson 2

“Looks Count”

Bond Insight:

Recruiters Need a Professional Imageandrew greenberg

“Your photo will most likely be the first interaction with job seekers”

Andrew Greenberg
Managing Partner, The Recruiting Division, a Leader in U.S. based RPO and a Recruitment Innovator

Connect with Andrew on LinkedIn and Twitter

Share ThisLinkedIntwitter

It’s proven! Search anywhere and find studies that agree. Photos create engagement. And that’s what you want. Right? When a candidate visits your personal profile page you want them to clearly understand your personal brand. You certainly don’t have to look good in a hula skirt, but reflect on what your photo really says to your candidates.

Does it say, “I’m a recruiter who’s here to help you advance your career.”

Or does it say, “Hurry up now, I’ve got some job orders to fill.”

So take note and assess your photo. Perhaps a professional headshot is due!

Social Staffing and Recruiting – Lesson 3

“Honor Social Profiles”

Bond Insight:

Social Profiles are the New Resumejohn sullivan

“Accepting social media profiles in lieu of resumes opens the door to many passives”

Dr. John Sullivan
Internationally recognized HR thought-leader

Connect with John on LinkedIn and Twitter

Share ThisLinkedIntwitter

Top candidates are often not in “job search” mode. So why should they spend any time updating their resumes? Likely they’d rather spend their free time planning their next trip to Fiji!

They are seemingly just fine to be working in their current job. On the outside maybe. But isn’t it your job to see what’s really on the inside? Remember, you need to demonstrate the opportunity that exists with your client.

So why find a great candidate only to halt the discussion by putting up a “resume” hurdle?  If they are on LinkedIn, they have likely documented their job history. After all LinkedIn prompts members do so each time they log in (and log out)!

Bottom line, adopt the use of social resumes and you’ll widen your candidate pool.

Social Staffing and Recruiting – Lesson 4

“Remember to Tweet”

Bond Insight:

A Little Bird Talks to a Lot of Candidateslauren dugan

“Over a million job postings are announced on Twitter every 60 days”

Lauren Dugan
Social media consultant serving SMB’s, founding AllTwitter editor and online social media instructor

Connect with Lauren on LinkedIn and Twitter

Share ThisLinkedIntwitter

Twitter is easy to search. In fact many consider it to be a search engine, running right behind Google and YouTube. When you search for candidates, get creative. Search for concepts your candidates might be tweeting about. Or search for hashtags like #jobs. Because your next perfect candidate might be tweeting about their desire to leave their current #job and escape to #Jamaica!

You can also broadcast your job – ideally to a following of past, present and future candidates. Reduce your job description to 140 characters, and even less so it can be re-tweeted.

Social Staffing and Recruiting – Lesson 5

“Google is for Techies”

Bond Insight:

Google+ Attracts STEM Candidateserin bazinet

“Technology pros are attracted to Google+”

Erin Bazinet
Social Media Manager | Talent Acquisition at Seven Step Recruiting

Connect with Erin on LinkedIn and Twitter

Share ThisLinkedIntwitter

Looking to fill STEM positions within an ever shrinking pool of qualified candidates? Get on Google+.  It may seem as foreign as a vacation to Minnesota, but Google+ is the land of tech candidates! Upload your list of past candidates and see who they are connected to. +1, comment and engage in a meaningful way.

And don’t forget to setup your circles. Circling is basically a Googly way to describe list segmentation. With Google+ you can easily sort your candidates by skills, location and more. Then send messages targeting your communities with relevant job offers and referral requests.


Ready? Repeat after me: “Social Recruiting” and “Social Staffing.” That’s right.
Now with more emphasis on the “SOCIAL.”

Excellent!

Connect, follow, like and circle our favorite social recruiting pro’s. Study their lessons and you’ll soon master the language of social recruiting. Do this and you’ll have a greater chance of vastly increasing your placements!

And after you close out a record year of filling job orders, we highly recommend you reward yourself with a bit of R&R to an exotic location like Maldives!